Consistency is King for a Globalized Travel Experience with Award-Winning American Express Global Business Travel
Clients of American Express Global Business Travel were clamoring for a consistent online booking experience in all markets-not just in the primary markets, like France or London, but in secondary markets, like Peru and Saudi Arabia. "When you have an inconsistent experience across your employee pool, the doubt around bookings, and payments, and use, and support of yourself as an employee within the company starts to grow. And it actually starts to color everything that you do when you are traveling," the Director of Value Experience at SAP »ÆÉ«¶ÌÊÓƵ solutions shares. Control, savings, and support are all fundamental deliverables to create a satisfying online booking experience for business travelers. The Director of Online Strategy at American Express Global Business Travel, shares how they grew this offering.